THE FAMILY PROGRAM
Concept
The family program is a non-profit program that recruits, guides, and finances starting creatives. Through this program, we will provide support and guidance to local makers who are driven to kick-start their creative businesses. We accomplish this by providing creatives with the facilities, tools, and the network that we have established so far. This includes a one on one mentorship procedure, as well as potential funding.
Mission
As a brand that launched in 2021, we can highly identify ourselves with starting creatives and the journey they are about to embark on. We are well aware that the entrepreneurial road is full of hardship and obstacles, and it’s extremely unfortunate to see ambitious individuals give up on their dreams due to unforeseen obstacles or a lack of knowledge in entrepreneurship. Therefore, we would like to provide a helping hand in turning their dreams into reality. As a socially conscious brand, we will leverage our position and resources to share our success with local communities and creatives. Through our Family Program, we intend to actively contribute to our local communities in a positive manner, by putting forward young creatives with refreshing products, ideas, and ambitions. By introducing more creatives into the scene, we not only intend to inspire other young individuals but also hope that the creatives that are involved with our project, will assume a similar position as us, and continue to bring forward positive change within the creative industry.